Case Study

Singapore Hospice Council
Singapore Hospice Council wanted to educate and engage youth on palliative care.

Channels used:

Social Media

The Challenge

Singapore Hospice Council needed to find an effective means to convey their “The Sketchbook” short video to a younger target audience through different social media channels.

Our Solution

Through extensive research, dd2 proposed a well-defined set of target metrics to best reach the desired younger target audience across Facebook and Youtube.

Our Execution

Through well-researched targeting metrics, combined with the expertise of our performance marketing specialists, targeting is constantly tweaked and refined to achieve the best results.

Singapore Hospice CouncilSingapore Hospice Council
Singapore Hospice CouncilSingapore Hospice Council

Our REsults

Video achieved 95,000 video views and 115,000 impressions.


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